Jodi Levine, founder

Jodi is a lifelong crafter. As a young girl, she snuck paper doilies off the dinner table and hoarded boxes, toilet paper rolls, straws, and more, transforming her stash into paper plate clocks, straw necklaces, and shoebox dollhouses.

This passion continued, and after graduating from Rhode Island School of Design, Jodi spent over 19 years at Martha Stewart Living, where she used her unique ability to transform everyday items into inspiring ideas like an Elizabethan princess costume out of coffee filters, a parking garage for kids made of recycled cardboard tubes and boxes, and even her own wedding flowers made from crepe paper. Jodi was part of the core team that created the highly esteemed Martha Stewart Kids and Martha Stewart Baby magazines where she served as Editorial Director.

In 2013, Jodi and her friend + photographer Amy Gropp Forbes started the SuperMakeIt website and published their first book Candy Aisle Crafts followed by Paper Good Projects, all about crafts made from everyday, supermarket, and recycled materials.

Jodi was a guest judge on HBO’s Craftopia and has appeared on The Today Show, MARTHA, NY1, CBS Morning Show, The View, and others. She creates original content and crafts for brands, including Mattel/Fisher-Price, Walmart + Todd Oldham’s Smarts & Crafts, Target, publications such as The New York Times, Parents, Martha Stewart Living, Drew + Jonathan Reveal Magazineand The Week Junior.

Jodi lives in NY with her husband Fred and two sons, Sammy and Lionel.